It's not all peaches and cream however, with numerous eligible readers here at GU not receiving their beta keys at all. EA Australia have requested those with problems contact support, so head on over, log-in and get a live chat going: http://helporigin.force.com/. If no one is available, head to EA support here: http://support.ea.com/.
Unfortunately attempts seem futile at this stage, with responses such as the following:
Gagan: Well the beta is not launched yet and we do not have any such official update about the launch time of the early access.
Gagan: We do not have any such official update about the official time of launch.
Harshdeep: We are glad to see your excitement for the Battle! You will get the Early Access Beta Key today; however, as of now we don't have any ETA. Please wait for only a few hours and you will get an Email with the key in your account. We appreciate your patience and I hope to see you soon in the Battlefield!
Harshdeep: We understand your disappointment. As a small token of appreciation of your patience, I'm giving you 15% discount coupon which would be valid for a month and can be redeemed on Origin Store. Please keep checking your inbox and we'll meet in the Battlefield!
If anyone finds a sharp and snappy way to get this resolved, please let us know!